STUDY BOOK The power of language and actions, the basis for

COACHING: El poder del lenguaje y las acciones

We may also look for ways to make the product more attractive, or if we change some of the product's features and/or expand our advertising campaign. If the breakdown arises because one supplier cannot deliver some parts on time, then we can order them from other producers, and so on. Often the full implications between one type of conversation and the other are not seen. The power of conversations to change the state of affairs is therefore not seen.

When this difference is not recognised, language is used to describe and qualify what is happening, to discharge interpretations about why events occurred and to assign responsibility for what happened. The active nature of language is not harnessed to transform existing realities and generate new ones.

Howeverveces, there are understandable ways to initiate "talks for the coordination of actions".

We see two different kinds of reasons for this:

On the one hand, this happens when we do not know what action to take or what to do first. We do not know, therefore, what we could ask for in order to take care of the breakage. On the other hand, it is also often the case that, while we do know that we could ask, we have the judgement that the person with whom we should have a relationship is not the person with whom we should have a relationship. The "conversation for coordination of actions" is not open to having such a conversation. Or there may be a fear that this conversation will generate even more serious breakdowns if it is initiated. These two situations will be dealt with separately. We posit that even if it is not possible or desirable to engage directly in an "action coordination conversation", there remain other options before returning to the "personal judgement conversation" - options that will allow us a more effective

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European Open Business School